Why Is Visual Content Important?

Prioritizing the objectives of engaging website visitors and make them stay longer with your website is essential when designing a website. Website visitors play a critical role in increasing conversions so it is more important to build up a website that can hook up your visitors on your website for long. 
In this digital era, people are obsessed with Facebook, Instagram, Pinterest, etc., wherein visual content; infographics play the primary role to sustain them on the website. That’s why companies are taking over the market by putting up visual content on their websites. Let’s find out the reasons for the importance of visual content –
  • It’s a universal truth that the 90% of the information grasped by the brain is visual. This means that visuals are the better option in the form of an image to communicate with your website visitors. 
  • If you add videos on landing pages, they will better serve you with average page conversion rates, at least by 86%. 
  • Visual content is social media friendly, so users can share it easily with their references that further get you a conversion. Social engagement is necessary for businesses looking for increasing their brand value in the market. It probably gives you a higher chance of recognition by different people on the same platform.
  • Using infographics allow you to increase the traffic rate with an average of 12%. These elements are a visual treat for the user that can be quickly and easily grasped. 
  • Visuals help you demonstrate the products that allow website visitors to make their own decisions without any pressure from you. You can promote your business without spamming your target audiences’ phones and desktops. 
A Website Design Company in India helps you revamp your website by adding visual content that decreases the reign of info-heavy, fact-heavy c=website and blog content on the website. A website will be more recognizable and increase your customer engagement.

Comments

Post a Comment

Popular posts from this blog

Why Do You Need To Care About Mobile Web Design?

Image
Google has just confirmed that websites should  be  updated to mobile-first indexing. If you are still not thinking about your website’s mobile responsiveness, it is a big clue that you need to get on board to create a mobile responsive website.  As mobile users are increasing than ever ,  so it becomes  essential for you to design your website a mobile responsive. This shift from  a  website to a mobile occurs because  the  majority of the users use their mobiles to access the internet, and even search engines always serve the best information to their users. Thus, you need to consider the devices people are using and how they are searching for the  information and redesign your website accordingly.  A W ebsite Design Company helps you design your website a mobile-friendly if you are missing out on this  significant change. No matter what business you are in, people search for you online to know about you before visiting. Here we are listing  a  few points reading t
Read more

Five Factors to Improve Website Functionality

Image
The w ebsite is a depiction of your business, whether it’s a small scale or large scale. Developing a website is necessary if you want to have a professional, precise, and knowledgeable impression online. Indeed, a  website   is only successful with its great design and development. You can either make it or break it. Online presence is  vital for businesses  to increase brand awareness. Here, we are enlisting some characteristics and components of a website that are important for having  a great functionality on the  website . The w ebsite should  run on multiple br owsers Netscape was the only browser used by everybody in earlier times. People are now using a variety of internet browsers to access the internet. It is imperative if your website be a b le to load any web browser, whether you are using Internet Explorer, Firefox, Safari, or Google Chrome.  Website  Content should be updated often Content plays  an important role in driving  business to the website. We
Read more

Responsive Web Design – Importance

Image
As you may have presumed that having a mobile-friendly is enough, but it’s not! Your website should also be delivering speed and experience.  No wonder, mobile is the  fir st option for browsing the web. It took over the desktop computers market earlier in 2014. Providing a reliable mobile experience to the users holds so much importance to the success of a website as well as  the  campaign . As per the 2016 report, people spent their 65% time on mobile, while the sharing time of desktop is around 35%. And it’s getting  an  increase with 5% every year, and desktop is failing by a slightly slower rate. However, that doesn’t mean  the  desktop   comes to an end ;   e-commerce  businesses are still using desktops for their transactions. Mobile phones buying experience is still lagging behind even if the companies are investing greatly n this area. There are still more years to go when the  buying experience on the small screen equates to the  desktop or betters it, and con
Read more